If you’ve looked into social media speakers lately, you’ll see they’re all the hype. Yes, I said hype. The reason being is that many have not earned their stripes so to speak. They’ve never built a real business using social media. Kind of hard to teach others how to do it if you’ve never done it before. Corporations need to be careful since this can be a real problem, hiring a “guru” with no real world expertise. You don’t want to be put in this position. If you do, you’ll suffer tremendously. Always look for testimonials and experience. It’s much better than relying on consultants that have read books.
Social Media Speakers and the New Wave of Communication
January 9th, 2012 | Internet and Businesses Online